Customers in Mirpur can now access products from Dohora, one of Bangladesh’s most popular premium perfume and wellness brands. The company recently inaugurated its second showroom in Mirpur-10 to bring its products closer to local customers.
The inauguration ceremony was attended by renowned actress Mehazabien Chowdhury, content creator and influencer Barisha Haque, and celebrity personality Gautam Saha. During the event, they shared their experiences with Dohora’s products and interacted with customers.
According to Dohora authorities, the company has successfully operated as an online-based business for the past five years. As part of its expansion into offline retail, the new showroom has been launched. Previously, the company opened its first showroom at Bashundhara City Shopping Mall in Dhaka. Following the overwhelming customer response and positive feedback at the first outlet, the company decided to establish a second showroom.
Speaking at the event, Dohora Founder and Chief Executive Officer Saima Majumdar said, “For the past five years, we have served our customers exclusively through online platforms. However, perfume is a product that people prefer to experience directly by testing its fragrance before making a purchase. The love and trust we received at our Bashundhara City showroom inspired us greatly. That inspiration led to the opening of our second showroom today.”
She further added, “We do not want Dohora to be recognized only as a perfume brand; we aim to establish it as one of the country’s most trusted local lifestyle brands. We also plan to open more showrooms in different regions of Bangladesh in the future.”
To celebrate the launch of the new showroom, the company has arranged special discounts, attractive promotional offers, and exhibitions of its latest collections for customers.
Industry observers view this expansion as a positive step for Bangladesh’s growing perfume industry. They believe that increasing consumer confidence in local brands will play a significant role in supporting the development of domestic industries.
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